HOW DEADPOOL 2 TURNED CÉLINE DION AND FROZEN FOOD INTO A MARKETING

first_imgCéline Dion released a song to promote Deadpool 2. (Céline Dion/YouTube) Advertisement Twitter LEAVE A REPLY Cancel replyLog in to leave a comment Facebook Advertisementcenter_img That’s why the campaign for one movie, Deadpool 2, impressed him. In theatres May 18, the film continues the R-rated adventures of a sarcastic assassin first seen in Marvel comics in the ’90s. Login/Register With: Advertisement A slew of sequels is swamping cinemas this summer. The lineup includes Incredibles 2, Ant Man and the Wasp, and Jurassic World: Fallen Kingdom.Jeff Beer, staff editor at Fast Company, tells Day 6 it’s difficult for sequels to stand out in such a competitive market.“We’re so used to seeing so many different marketing messages — whether it’s billboards, TV commercials, teasers, trailers or products with movie characters plastered all over them — that a lot of it becomes invisible after a while.”last_img read more